In the hustle and bustle of preparing to participate in craft exhibitions, craft booths usually always spend the least amount of energy. Come on, admit it-you haven’t really considered how to arrange crafts and design booths to make it easy to attract customers.
However, when we compare passenger traffic with potential profits at the craft exhibition, it is easy to see that the biggest increase in passenger traffic may be the stalls that attract it. Once you attract buyers, your booth needs to make them want to buy.
Watch this video “5 Things To Do For a More Successful Craft Show”(13 mins 43 seconds)
You need to do the following 5 things at the craft booth:
Many people are shut down because of chaos and chaos. In fact, they may see a dirty and messy craft booth and form an opinion on the craft itself. May not be a good person.
Humans are sensational creatures; if you have miscellaneous flowers, it needs to be sniffed. If you have a pot rack, people need to be able to touch it and check it. It’s not just visual that appeals, it’s a great way to help with sales. Encourage crafts performers to carefully manipulate your crafts!
Create a model for people to enter and exit the craft booth-a path that takes away all the main items and provides space for the gathering of popular crafts in the booth. The process should be simple and free, and eventually, they should be allowed to pass through the farm, hoping they bought it there.
4.Price and Commodity
This is a two-part tip: First, you need to make sure that the price is visible to customers. It should be on the label on the craft or on the sign around or above the craft. Never make people guess-often (unless they must own the item) they will not ask. They will walk over. Second-when arranging the goods make fun of the people passing by Put a crocheted hat on the “head” or let the fake birds show how they eat from the wooden bird feeder. Commodity sales are about placing products in a natural environment-when people can imagine products here-they can more easily imagine crafts at home.
If you need two cash dispensers and automatic credit card machines, then you should do this. If people refuse to sell because people are waiting for payment, they are losing money. If you want to have a lot of business at the craft exhibition, please make sure you are ready to deal with the surplus that can be achieved. There is nothing worse than looking at one person after another, see the list of goods, then put down the crafts and walk out of the booth.
The creation of craft booths takes time and effort. By making your booth more attractive, more convenient, and even more effective for buyers, you can increase profits. You don’t want customers to go to the next stall, but because it is cleaner and crafts are easier to access. Consider the customer first, you can’t go wrong!
Natalie Goyette, through her best-selling eBook: The Secrets of craft Show Success, shows you how to make the craft show business profitable.